![]() ![]() She discovered that her favorite novels were published by a British firm called Mills & Boon, which had been publishing romances since 1908. When Bonnycastle’s wife, Mary, took on editorial duties in the 1950s, she focused on the vast untapped market of female readers in Canada who loved reading British romance novels. Early in its history, Harlequin published inexpensive reprints of detective stories, cookbooks, westerns, and a smattering of tragic love stories. Bonnycastle, a former Arctic explorer with the Hudson Bay Company, launched Harlequin Books in Winnipeg in 1948, he had little interest in building a publishing empire around romance novels.
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